Consumption at the Extreme Low End of the Involvement Continuum

question 73

Multiple Choice

Consumption at the extreme low end of the involvement continuum is characterised by ________, where decisions are made out of habit.

• A)inertia
• B)flow
• C)formation
• D)actualisation

---

Definitions:

Enabling Groups

Teams or collections of individuals empowered with the authority or means to initiate change, solve problems, or drive innovation within organizations.

Friendship Groups

Social formations that consist of individuals who choose to interact with each other based on shared interests, values, or experiences.

Support Groups

Gatherings of individuals who share common experiences or issues, offering each other encouragement, understanding, and advice.

Interest Groups

Organizations or groups of individuals that advocate for specific causes or policies.