According to the Fishbein Model, One of the Components of Attitude

question 50

Multiple Choice

According to the Fishbein model, one of the components of attitude is the ________ people have about an attitude object (Aₒ) .

• A)salient beliefs
• B)subconscious beliefs
• C)latitude of acceptance
• D)latitude of rejection

---

Definitions:

Random Variable

A random variable is a variable whose values depend on outcomes of a random phenomenon.

Standard Normal Probability Distribution

A probability distribution that has a mean of 0 and a standard deviation of 1, used in statistics to represent standardized values of a dataset.

Z-statistic

A statistical measure that represents the number of standard deviations a data point is from the mean of a data set.

Probabilities

Measuring how likely it is for an event to occur, using a numeric scale that falls between 0 and 1.