Differentiation Strategies

question 2

Multiple Choice

Differentiation strategies

• A)strive to create value for customers.
• B)offer trivial improvements in quality, service, or performance features.
• C)often result in overcharging for the differentiating features.
• D)add so many frills and extra features that the end product exceeds the needs of buyers.
• E)often result in overspending on efforts to differentiate the company's product offering.

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Definitions:

Performance-rating Error

Mistakes or biases that occur when evaluating an employee's performance, potentially leading to inaccurate assessments.

Trait Evaluation Approaches

Methods used in psychology and human resource management to assess individuals' characteristics and predict their behavior or performance.

Inherent Subjectivity

The natural presence of personal opinions and biases in judgement and decision-making processes.

Similar-to-me Error

A bias in which evaluators prefer candidates who resemble themselves in some manner, affecting objective assessment.