In Netnography Research,the Researchers Focus on Studying

question 95

Multiple Choice

In netnography research,the researchers focus on studying:

• A) the brand.
• B) the company.
• C) the community.
• D) the individual.
• E) the competitors.

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Definitions:

Demand

The quantity of a good or service consumers are willing and able to purchase at various prices.

Normal Good

a good for which demand increases as the income of consumers increases and falls when their income decreases, assuming all other factors are constant.

Income Level

The amount of monetary or material wealth that an individual, family, or group receives, usually quantified on an annual basis.

Chocolate-Covered Peanuts

Peanuts that have been coated in a layer of chocolate, serving as a sweet and crunchy snack.