A Database Could Easily Be the Most Valuable Asset for a Direct

question 94

True/False

A database could easily be the most valuable asset for a direct marketer.

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Definitions:

Client Census

The total number of clients served or registered in a facility or program at a given time, often used for planning, resource allocation, and evaluation purposes.

Unfreezing

The initial phase in Lewin's Change Model, involving the process of realizing the need for change and preparing to move away from one's current comfort zone.

Permissive Leader

A leadership style characterized by low control, where followers are allowed a high degree of autonomy and self-regulation.

Emotional Staff Meeting

A meeting among staff members characterized by intense feelings or expressions of emotion.