According to Research, Which of the Following Effects Are Likely

question 108

Multiple Choice

According to research, which of the following effects are likely to occur when the audience is highly engaged (highly involved) and when verbal (versus pictorial) content is present, thus suggesting important information should be placed early in the message?

• A) primacy
• B) central
• C) recency
• D) initial

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Definitions:

Grid Technique

A method used for decision-making or spatial analysis that involves dividing a space into a grid for systematic analysis.

Nonlinear Transportation Rates

Transportation pricing that does not increase at a constant rate as distance or shipment size increases.

Raw Materials Sources

The origins or suppliers of the unprocessed materials which are used in manufacturing products.

Finished Goods Markets

Markets that deal in products that have completed the manufacturing process and are ready for sale or consumption.