In the Off-Highway Industry, There Are a Number of Machines

question 7

Multiple Choice

In the off-highway industry, there are a number of machines that are built for highly specialized applications. These machines are built in low volume and require an equally low volume of specialized components. What would a customized manufacturer of drivetrain products use to reach its market?

• A)market aggregation
• B)limited demand
• C)multisegment marketing
• D)concentrated targeting

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Definitions:

Centered Moving Averages

A type of moving average that smoothes out short-term fluctuations in a time series dataset by averaging a subset of terms at a time, centered around each point in the series.

Quarterly

Pertaining to a period of three months or occurring four times a year.

Forecasted Value

An estimate of what a variable's value will be at a future point in time, based on patterns observed in past data.

Trend Line

A line graphed in a scatter plot to show the general direction of a dataset over time.