Solved

Scenario 11-2 After Years of Development and Testing, Jabra Corporation Unveiled the Unveiled

question 73

Multiple Choice

Scenario 11-2
After years of development and testing, Jabra Corporation unveiled the Jabra 1000 earbud phone. The entire device fits in your ear. It resembles those tiny in-ear speakers that let you listen to an iPod in private-except that Jabra's unit is a transmitter as well. It picks up your voice by amplifying sound vibrations in your bones. Therefore, there's no microphone boom to jut out in front of your face. Because the bone vibrations must be amplified, a special chip in the part of the system that connects to the base of your phone uses noise-cancellation technology to screen out background sounds. This anti-noise chip generates a mirror image of outside noises, and the colliding sound waves erase each other. The main electronics package-about the size of a deck of cards-also monitors the quality of the phone line and automatically raises the volume of voice transmissions when the connection is weak. This tech-talk isn't cheap: the earbud phone lists for $329.
-Refer to the scenario. The Jabra 1000 is similar to the earbud system in an iPod, which may increase adoption rates. This suggests that the rate of diffusion might be affected by which of the following?

Definitions:

Power-oriented Leaders

Leaders focused on maintaining control and authority over their followers or subordinates to achieve goals.

Assertiveness

The quality of being self-assured and confident without being aggressive, enabling clear and direct communication.

Characteristic

A distinguishing feature or quality that defines an individual, object, or concept.

Leadership

The act of guiding or directing a group towards a goal or vision, often involving motivating and influencing others.