Organizations Use Brand Extension When Similar Products Are Added to an Existing

question 198

True/False

Organizations use brand extension when similar products are added to an existing product line under the same brand name. Offering additional features to a cell phone package is an example of brand extension.

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Definitions:

Scientific Management

A management theory that applies scientific methods to analyze and improve efficiency in the workplace, emphasizing tasks optimization and labor productivity.

Economic Rewards

Financial or material incentives used to motivate or reward individuals for their performance or behavior, commonly employed in work and education settings.

Autocratic Conditions

Environments or situations where control and decision-making are centralized in the hands of a single authority, often leading to a lack of input or freedom for others.

Obedience

The act of following orders, rules, or requests from someone in authority, demonstrating compliance and submission.