Personal Selling Is Considered the World's Oldest Form of Promotion

question 310

True/False

Personal selling is considered the world's oldest form of promotion and involves face-to-face presentation of products and services to potential buyers.

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Definitions:

Selection Criteria

The standards or requirements used to evaluate and choose among alternatives, such as hiring employees or selecting projects.

Communication

The exchange of information or news between people through speaking, writing, or using some other medium.

Trust

A foundational element in relationships and teams, denoting the confidence in someone's reliability, integrity, and abilities.

Policies

Principles or rules created by an organization to guide decisions and achieve rational outcomes.