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Growing a Web-Development Company (Scenario)

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Growing a Web-Development Company (Scenario)
Vincent and Alice are partners in a one-year-old web development business called Spy-der Web Execution. Vincent comes from a graphic design background and specializes in the look and feel of web projects. Alice comes from the computer gaming industry and is a highly experienced programmer and web developer—with a particular leaning toward Wordpress as a website backbone.
So far they have brought in less business than they had anticipated—about 25 percent less. As a result, they are operating at just a little below break even, and it is costing them about $500 a month to cover expenses (including rent on a small office space where they meet clients) . The situation is disappointing and was not anticipated by either Vincent or Alice.
As with many businesses like this that are easy to get into with little investment, they did not do a full feasibility study or business plan. They are unsure about how to divide up their responsibilities (who is responsible for what) , and therefore neither person is proactively going after new business, managing each project's budget, and determining even if they are making money on the work.
You are now in the role of advising the partners about a number of issues.
-Although a seemingly backwards step,doing a thorough evaluation of their business idea might be a wise exercise because Vincent and Alice could discover answers to some important questions such as ________.


Definitions:

Inhibits Fertilization

Describes a process or substance that prevents the union of sperm and egg, subsequently blocking conception.

Uterine Wall

The muscular layer of the uterus where the embryo implants and grows during pregnancy.

Pregnant Woman

A female individual in the state of carrying a developing embryo or fetus within her uterus.

First Trimester

The initial phase of pregnancy from conception up to approximately 12 weeks, characterized by crucial developmental stages for the embryo/fetus.

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