Website Personalization Occurs When a Website Has Stored Enough Data

question 34

True/False

Website personalization occurs when a website has stored enough data about a person's likes and dislikes to fashion offers more likely to appeal to that person.

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Definitions:

Died Testate

A legal term referring to a person who has died leaving a valid will.

Testator

One who makes a valid will.

Maker Of A Will

Person who creates a legal document that outlines how their property should be distributed upon their death.

Perfect Substitutes

Goods or services that can be used in place of each other with no loss of utility to the consumer.