Which of the Following Operational CRM Technologies Does the Marketing

question 174

Multiple Choice

Which of the following operational CRM technologies does the marketing department typically use?

• A)contact center, web-based self-service, call scripting
• B)contact center, cross-selling and up-selling, web-based self-service
• C)list generator, opportunity management, cross-selling and up-selling
• D)list generator, campaign management, cross-selling and up-selling

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Definitions:

Tariff

A tax imposed by a government on goods and services imported from other countries.

Comparative Advantage

The ability of an individual, firm, or country to produce a certain good or service at a lower opportunity cost than other producers.

International Trade

The exchange of goods, services, and capital between countries and territories, allowing for greater variety of consumption and efficiencies in production.