Caitlin Gold Has Sold Business Textbooks for Seventeen Years

question 57

Multiple Choice

Caitlin Gold has sold business textbooks for seventeen years. She makes it a point to try to create a personal relationship with her customers. When a committee of professors selected a new marketing book, her book was one of the three finalists. Because the committee chairperson considered herself a close friend of Gold, she convinced the committee to select Gold's text over the other options. The committee chairperson trusted Gold to provide a good text at a fair price. This is an example of a:

• A)relational partnership.
• B)functional partnership.
• C)transactional relationship.
• D)transformational partnership.
• E)strategic partnership.

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Definitions:

Ineffective Group

A group that fails to achieve its goals or fulfill its purpose due to lack of coordination, poor communication, or other factors undermining its effectiveness.

Contributory Leadership

Refers to a leadership approach where members contribute collectively to the direction and decision-making processes, enhancing the group's overall effectiveness.

Fragmented

Something that is broken into pieces, disjointed, or lacks a coherent or unified structure.

Developmental Stages

Periods of life characterized by specific physical, psychological, and emotional changes that people typically undergo.