Examlex
Which of the following statements about concessions is FALSE?
Brand Transformation
The process of fundamentally changing the brand’s identity, positioning, and image to meet new market dynamics or objectives.
New Identity
The process of developing or adopting a new image, brand, or persona, often to signify changes or evolution.
Repositioned
involves changing the target market or perception of a product, brand, or concept to better meet strategic goals.
Define and Develop
The process of establishing clear goals or ideas and then working to create or bring them to fruition.
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