Which of the Following Is an Example of a Salesperson

question 114

Multiple Choice

Which of the following is an example of a salesperson who has obtained commitment?

• A)Anselmo has decided to call some of Markus's references next week.
• B)Obadiah scheduled a co-op advertising program for Margaret at the Vincent Street Drug Store.
• C)Hugh agreed to let Yvette return next week to analyze his company's computer network.
• D)Mary Ruth gets an order from Hammond's Nursery for two dozen sugar maple trees.
• E)All of the above are examples of salespeople who have obtained commitment.

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Definitions:

Differentiated Targeting Strategy

A strategy through which a firm targets several market segments with a different offering for each.

Undifferentiated Strategy

A marketing approach where a product is marketed to the entire market with no segmentation, assuming all customers have similar needs.

Concentrated

Refers to a strategy that focuses efforts and resources on a specific, narrow market segment or audience.

Micromarketing

Marketing strategies tailored to meet the needs and preferences of very specific segments of the market or individual customers.