Which of the Following Is One of the Reasons Why

question 64

Multiple Choice

Which of the following is one of the reasons why many companies are struggling with their multicultural marketing efforts?

• A)The lack of products that satisfy multicultural demands
• B)The lack of diversity among their employees and ad agencies
• C)Difficulty in targeting subcultures that value fun over work
• D)Low earning potential of multicultural groups
• E)The small size of multicultural markets

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Definitions:

Utilitarianism

An ethical theory that posits that the best action is the one that maximizes utility, often defined as maximizing happiness and reducing suffering.

Preferences

The likes, desires, or choices a person has, which influence their behavior and decision-making, often considered in economics, psychology, and ethics.

Justice

The principle of moral righteousness and fairness that governs individual behavior and societal laws.

Beneficence

A principle in ethics and morality that refers to the act of doing good or performing actions for the benefit of others.