_____ Is an Internet Advertising Strategy That Is Based on Advertisers

question 85

Multiple Choice

_____ is an Internet advertising strategy that is based on advertisers' targeting consumers by tracking their website surfing behaviors,such as which websites they have visited and/or searches they have made.

• A)Search engine optimization
• B)Linking
• C)Rich media marketing
• D)Behavioral targeting
• E)Contextual targeting

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Definitions:

Employee Empowerment

A management practice of giving employees autonomy, authority, and the capability to make decisions regarding their work.

Brainstorming Sessions

Interactive meetings where participants generate creative ideas and solutions in a collaborative environment.

Project Manager

A professional responsible for planning, executing, and closing projects, overseeing the project team, timeline, resources, and deliverables.

High-performance Work Systems

A set of management practices designed to create an environment where employees can effectively utilize their skills and abilities to achieve high levels of performance.