Advertisers Which Target Consumers Based on the Website-Surfing Patterns Are

question 84

Multiple Choice

Advertisers which target consumers based on the website-surfing patterns are using:

• A)behavioral targeting.
• B)advertising allowance analysis.
• C)rich media marketing.
• D)video substitution selection.
• E)contextual advertising.

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Definitions:

Restriction Enzyme

An enzyme that cuts DNA at specific recognition nucleotide sequences, widely used in molecular biology for DNA modification and cloning experiments.

Vector DNA

A molecule of DNA utilized to deliver genetic material into a cell, often used in genetic engineering and research to replicate or express particular genes.

DNA Polymerase

An enzyme that plays a crucial role in DNA replication and repair by assembling nucleotides to produce a new DNA strand.

Plasmids

Small, circular DNA molecules found in bacteria and some yeasts that can replicate independently of the chromosomal DNA.