An Advertising Execution Technique That Is Particularly Popular for Creating

question 58

Multiple Choice

An advertising execution technique that is particularly popular for creating commercials targeted at children is:

• A)slice-of-life.
• B)demonstration.
• C)testimonial.
• D)scientific evidence.
• E)animation.

---

Definitions:

Group Structure

The arrangement or organization of roles, rules, and norms that shape the behavior of members within a group.

Weak Link

The least strong or most vulnerable component in a system or chain, whose failure or weakness threatens the integrity of the whole.

Conjunctive Task

A type of group task in which the group's success depends on the performance of the least proficient member.

Reward Allocation Norm

The set of principles or guidelines that govern how rewards, such as bonuses or recognition, are distributed among members of a group or an organization.