Only the _____ Model Has a Retention Stage,which Is Important

question 22

Multiple Choice

Only the _____ model has a retention stage,which is important for consumers who are considering purchase decisions and who are not ready to make a purchase.

• A)hierarchy of effects model
• B)AIDA model
• C)innovation-adoption model
• D)cognitive response model
• E)information processing model

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Definitions:

Macrosystem

In ecological systems theory, the broader cultural context that shapes an individual's development, including socioeconomic status, ethnicity, and heritage.

Ecological Approach

A perspective or methodology that considers all aspects of the environment, including physical, biological, and social factors, when examining problems or behaviors.

Government Institutions

Entities created by a government to perform functions and duties in various sectors of society, including education, defense, welfare, and regulation.

Microsystem

In ecological systems theory, the immediate environment with which an individual directly interacts, such as family, school, or workplace.