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The Ad for Jergens Lotion Indicated That It Has Both

question 81

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The ad for Jergens lotion indicated that it has both beta hydroxy to defoliate dry skin and alpha hydroxy to moisturize skin.Someone who knew something about these additives work might respond to the ad by thinking,"If it has both those ingredients,it must be really good for my skin.I'm going to buy a bottle." The individual's response to the ad's copy would be an example of a:


Definitions:

Synonymous Substitution Rate

The rate at which point mutations occur in a DNA sequence that do not alter the encoded amino acid due to the redundancy of the genetic code.

Purifying Selection

Removes deleterious alleles from a population. It is a common form of stabilizing selection.

Molecular Clock Estimates

Techniques that use the rate of molecular change to deduce the time in geological history when two species or other taxa diverged.

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