A Major Reason Why Some Companies Choose to Use an In-House

question 10

Multiple Choice

A major reason why some companies choose to use an in-house agency is to:

• A)maintain creative freshness.
• B)reduce advertising and promotions costs.
• C)compete with external advertising agencies.
• D)win advertising awards that will enhance the image of their brands.
• E)disseminate control to outside agencies.

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Definitions:

Relevant Evidence

Information or materials presented in a legal case that is directly related to the matter at hand and can affect the outcome.

Jury

A group of citizens selected to hear evidence in a legal case and make a decision or verdict based on the facts presented.

Emotional Basis

The foundation or motivation for an action or decision rooted in feelings rather than logical reasoning.

Tax Shift

The process by which the economic burden of a tax is transferred from the entity legally responsible for it to another party, typically from sellers to buyers or vice versa.