Which of the Following Statements Is True About the Use

question 7

Multiple Choice

Which of the following statements is true about the use of ad campaigns based on humorous commercials?

• A)Humorous commercials never become boring.
• B)Low involvement products are more suitable for humor advertising.
• C)Research evidence proves humor does not wear out as fast as other types of advertising appeals.
• D)All well-designed commercial are immune to commercial wearout.
• E)Humorous advertisements could be made for all kinds of products,services,and audiences.

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Definitions:

National Wealth

The total value of all economic assets owned by a country's citizens and businesses, excluding liabilities to entities outside the country.

Childhood Education

The provision of learning and developmental activities, experiences, and curriculums for children from birth through early adolescence.

Creative Intelligence

A form of intelligence that involves the capacity to be intellectually flexible and innovative.

Robert Sternberg

An American psychologist known for his theory on love and intelligence, including the triangular theory of love and the triarchic theory of intelligence.