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Supplementary Services Are the Basic Services That a Customer Expects

question 93

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Supplementary services are the basic services that a customer expects to receive.


Definitions:

Marketing Goals

Objectives that a company or organization aims to achieve through its marketing activities, usually defined in terms of sales volume, market share, or profit margin.

Firm's Vision

Represents the strategic direction and aspirations of a company, often encapsulated in a brief statement.

Share Of Wallet

The amount of a customer's total spending that is captured by a particular business or brand.

Growth Potential

The capacity for future expansion or increased profits within a company or industry.

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