Communication Through the Use of Brochures, Annual Reports, Event Sponsorships

question 135

Multiple Choice

Communication through the use of brochures, annual reports, event sponsorships, and news stories is referred to as

• A) advertising.
• B) personal selling.
• C) sales promotion.
• D) publicity.
• E) public relations.

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Definitions:

Sensitive

Capable of detecting or responding to slight changes, signals, or influences.

Mutualism

A type of symbiotic relationship where both participants benefit.

Benefit

A benefit is an advantage or profit gained from something.

Commensalism

A relationship between two living organisms where one benefits without harming the other.