Which of the Following Is True About Sales Promotion

question 161

Multiple Choice

Which of the following is true about sales promotion?

• A) It is often used to replace advertising and personal selling because of its effectiveness.
• B) It is the least expensive of all promotional efforts and is used to replace personal selling.
• C) It encompasses all promotional activities other than personal selling, advertising, and public relations.
• D) It is the most expensive of all promotional efforts and is therefore rarely utilized as promotion.
• E) It has become more important to target sales promotion at consumers than at resellers.

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Definitions:

Vestibular Senses

Refers to the perception of body balance and movement, mediated by the inner ear.

System Readjusts

The process by which a system modifies itself or its components to adapt to changes in its environment or operations.

Vestibular Sacs

Part of the inner ear involved in balance and spatial orientation, containing fluid that moves in response to changes in head positions.

Gravity and Movement

The influence of gravitational force on the mechanical actions and behaviors of bodies, relevant in physics and human physiology.