Which of the Following Statements Is True of Sponsorship in Network

question 95

Multiple Choice

Which of the following statements is true of sponsorship in network advertising?

• A) Sponsorship is an inexpensive process.
• B) Sponsorship refers to the sale of programs on a station-by-station, market-by-market basis.
• C) The advertiser is not responsible for program content in sole sponsorship.
• D) Since networks are centralized, the advertiser gets only one bill.
• E) The sponsor does not have a say in the placement and content of its commercials.

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Definitions:

Quartz

A hard, crystalline mineral composed of silicon dioxide, common in many rock types and valued for its clarity and variety of colors.

Sulfide Minerals

Minerals composed of sulfur combined with a metal or semimetal, often associated with the formation of ores.

Impermeable Rocks

Rocks that do not allow water to pass through them due to lack of porosity or permeability.

Deep Canyon

A steep-sided valley typically eroded by a river over geologic time scales, characterized by its significant depth.