ISO Is a Non-Governmental Body That Establishes Unique Management System

question 191

True/False

ISO is a non-governmental body that establishes unique management system standards and certification processes that are tailored to meet the needs of individual companies and nations.

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Definitions:

Brand Insistence

The condition in which consumers persist in preferring and choosing one brand over its competitors, regardless of changes or alternatives offered.

Manufacturer Brands

are brands created and owned by producers or manufacturers of goods and services, as opposed to retailer or private label brands.

Support Service

Services provided to customers before, during, and after purchasing and using goods or services to enhance customer satisfaction and maintain loyalty.

Brand Licensing

The authorization of a company to produce or sell products under another company's brand name, in exchange for a fee or royalty.