"By the End of Next Year, Our Goal Is That

question 43

Multiple Choice

"By the end of next year, our goal is that 50% of pet owners within 10 kilometres of our business will know about the benefits and availability of our organic pet food." The manager then asks the following at a marketing meeting."How many dollars will be required to achieve this and what should the promotional mix be?" Which of the following BEST describes the budgeting method used?

• A) meeting-competition method
• B) percentage-of-sales method
• C) fixed-sum-per-unit method
• D) task-objective method

---

Definitions:

Workforce

The people engaged in or available for work, either in a country or area or in a particular company or industry.

McDonalization

The process by which the principles of the fast food industry, such as efficiency, calculability, and predictability, dominate other sectors of society.

Higher Education Institutions

Schools that offer advanced academic programs, such as universities and colleges, leading to degrees at various levels (bachelor’s, master’s, doctorate).

Residential Schools

Institutions designed to assimilate indigenous children into the dominant culture, often through forced separation from their families and communities.