Examlex
In general, the effectiveness of sales promotions and direct marketing are easier to determine because they provide measurable consumer responses, while the effectiveness of advertising and public relations are more difficult to access.
IT
Information Technology, the use of computers, storage, networking, and other physical devices, infrastructure, and processes to create, process, store, secure, and exchange all forms of electronic data.
Uniformly Positive
A consistent and universally favorable attitude or assessment across various situations or subjects.
Information Technology's Impact
Refers to the significant influence that technological advancements in information processing, storage, and dissemination have on society, businesses, and individual behavior.
Organization's Structure
The arrangement of tasks, responsibilities, and authority within an organization, dictating how activities and resources are coordinated and controlled.
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