The Use of Databases Allows Marketers to Identify Targeted Groups

question 144

True/False

The use of databases allows marketers to identify targeted groups of customers among thousands, or even millions, of less qualified prospects.

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Definitions:

Compressed Workweeks

A work schedule that allows an employee to work the required hours for the week in fewer days than the traditional five-day workweek.

Telecommuting

Working from home or outside the office at least part of the time.

Part-Time Work

Employment with fewer hours per week than a full-time job, often offering flexibility but with fewer benefits than full-time positions.

Compressed Workweek

A work schedule that allows a full-time job to be completed in less than five days.