Provider _____ Is the Difference Between Customer Expectations of Service

question 43

Multiple Choice

Provider _____ is the difference between customer expectations of service and company understanding of those expectations.

• A) Gap 1
• B) Gap 2
• C) Gap 3
• D) Gap 4

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Definitions:

Problem-Solution Presentation

A sales technique that identifies a specific problem faced by the potential customer and then presents the product or service as the solution.

Need-Fulfillment

A marketing strategy that focuses on identifying and addressing the specific needs of customers to drive sales and ensure customer satisfaction.

Need-Satisfaction Sales Presentation

A sales strategy centered on recognizing and satisfying the unique requirements of the customer via the provided product or service.

Need-Development

A sales strategy focused on identifying and enhancing a potential customer's awareness of needs that can be met by the seller's product or service.