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List the Four Characteristics That Distinguish Services from Goods and Discuss

question 41

Essay

List the four characteristics that distinguish services from goods and discuss how each would impact the marketing of a chain of fitness centers that is being started by six former Olympic athletes.


Definitions:

Chlorofluorocarbons

A group of man-made chemical compounds containing chlorine, fluorine, and carbon, historically used in refrigeration and aerosol propellants, but now known to deplete the ozone layer.

Flammable

Easily ignited and capable of burning rapidly; used to describe substances that pose a significant fire risk.

Nontoxic

Substances that do not pose a risk of harm or poison to humans, animals, or the environment.

Stable

A state of equilibrium or the absence of significant change, often describing systems that return to equilibrium after a disturbance.

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