Which of the Following Is NOT True When Comparing Mass

question 246

Multiple Choice

Which of the following is NOT true when comparing mass selling to personal selling?

• A)Mass selling is less expensive when the target customers are numerous and scattered.
• B)Mass selling doesn't provide immediate feedback.
• C)Mass selling is less flexible in adapting to customers' needs and attitudes.
• D)Publicity is not a form of mass selling.
• E)Personal selling includes customer service.

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Definitions:

Future

The time or a period of time following the moment of speaking or writing; time regarded as still to come.

Cognitive Schema

Mental structures that represent certain aspects of the world and influence understanding, perception, and memory.

Genetic Predisposition

The increased likelihood of developing a particular disease or condition due to one's genetic makeup.