Hershey's Places a Simple Ad for Its "Kisses" Chocolates in Sports

question 201

Multiple Choice

Hershey's places a simple ad for its "Kisses" chocolates in Sports Illustrated.The ad shows only a photo of the product with no copy words.This is an example of a(n) ________ promotion objective.

• A)persuading
• B)reminding
• C)informing
• D)pioneering
• E)promoting

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Definitions:

Personal Income Tax

A tax levied on individuals or entities based on their income or profit earned.

Taxable Income

The portion of an individual's or corporation's income upon which taxes are assessed, after allowances for deductions and exemptions.

Total Tax

The combined amount of all taxes imposed by different levels of government on individuals or businesses.

Average Tax Rate

The ratio of the total amount of taxes paid to the total tax base (taxable income or spending), expressed as a percentage.