Concept Testing

question 193

Multiple Choice

Concept testing

• A)takes place during the screening step of the new-product development process.
• B)involves usage tests by potential customers.
• C)seeks potential customers' reactions and attitudes toward new-product ideas before actual models are developed.
• D)is the last step before commercialization of a new-product idea.
• E)None of these answers is correct.

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Definitions:

Developmental Problems

Issues or delays in physical, emotional, or intellectual development during childhood.

Chromosomal Problems

Genetic issues stemming from abnormalities in the number or structure of chromosomes, leading to various health and developmental conditions.

Conceiving

The process of becoming pregnant, involving the fertilization of an egg by sperm and its implantation in the uterine lining.

Age Of 35

Often referred to as a milestone age in various aspects such as healthcare, where it signifies a point at which certain medical recommendations or considerations may change.