Fresher Foods Co

question 106

Multiple Choice

Fresher Foods Co.manufactures and sells a variety of dairy products under the Fresh Farm brand name.It then decides to introduce a new line of organic jams and preserves under the Tru Flavor Preserves brand name.For its new line,Fresher Foods is using a(n)

• A)family brand.
• B)individual brand.
• C)dealer brand.
• D)private brand.
• E)select brand.

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