Which of the Following Identifies Secondary Data Easily Accessible to Marketers

question 227

Multiple Choice

Which of the following identifies secondary data easily accessible to marketers and generated inside their own firms?

• A)focus group surveys
• B)library research
• C)marketing information system
• D)U)S.government-published data
• E)Internet research

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Definitions:

Disadvantages

The unfavorable conditions or attributes that lead to a decrease in effectiveness, efficiency, or benefit.

Trust Receipt

A notice provided by the bank to a buyer who has taken out a short-term loan to purchase goods, with the bank holding the title to those goods until the loan is repaid.