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According to the Hierarchy of Needs,consumers Are Motivated to First

question 259

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According to the hierarchy of needs,consumers are motivated to first satisfy their higher-order needs; then they will focus on their lower-level needs.


Definitions:

Sake of Enjoyment

Doing something purely for the pleasure or satisfaction it brings, without external rewards or pressures.

Own Enjoyment

The personal satisfaction or pleasure derived from engaging in an activity without any external pressures or rewards.

Achievement Motivation

A psychological construct that drives an individual to pursue and achieve goals.

High Standards

The expectation or requirement of a level of performance or quality that is above the norm.

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