Which of the Following Would Be the Most Difficult Task

question 70

Multiple Choice

Which of the following would be the most difficult task facing a marketing manager?

• A)discovering the attitudes of the firm's target market
• B)changing existing negative attitudes
• C)creating new attitudes toward his or her brand
• D)promoting existing attitudes
• E)strengthening existing positive attitudes

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Definitions:

Climax Community

In ecology, community that results when succession has come to an end.

Rainfall

The total amount of precipitation, including rain, snow, sleet, or hail, that falls to the ground.

Ecologist

A scientist who studies the relationships between living organisms and their environment.

Adapted

The process through which an organism becomes better suited to its environment, often through genetic changes or behavioral shifts over generations.