Combiners

question 283

Multiple Choice

Combiners

• A) look at various submarkets for differences rather than similarities.
• B) try to increase the size of their target markets by merging two or more segments.
• C) aim at one or more market segments and offer each different marketing mixes.
• D) have decided to sacrifice profits for sales volume.
• E) aim at one submarket with a specialized marketing mix.

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Definitions:

Explanation

A statement or account that makes something clear or comprehensible.

Management

The process of planning, organizing, directing, and controlling resources efficiently to achieve objectives.

Managerial Task

Involves responsibilities that a manager needs to perform, which may include planning, organizing, leading, and controlling an organization's resources.

Prediction

The act of forecasting future events based on current or past information, often involving analysis or models.