When Major Airlines Target Business Travelers Because They Travel Often

question 36

Multiple Choice

When major airlines target business travelers because they travel often and typically pay at least three times the price for a ticket as leisure travelers, these airlines are segmenting the market primarily on:

• A) income.
• B) education.
• C) rate of use.
• D) ethnicity.
• E) age.

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Definitions:

Trading Costs

Expenses associated with buying and selling securities, including commissions, spreads, and fees.

Open-end

A type of mutual fund that does not have a fixed number of shares and can issue new shares or redeem existing shares at any time based on investor demand.

Net Asset Value

The per-share value of a mutual fund or exchange-traded fund, calculated by dividing the total value of all securities in the portfolio by the number of shares outstanding.

Net Asset Value

Net Asset Value (NAV) is the per-share value of a mutual fund or ETF, calculated by dividing the total value of all the assets in the portfolio, minus liabilities, by the number of shares outstanding.