List the Three Most Important Nonpersonal Influences on Consumer Behavior

question 3

Essay

List the three most important nonpersonal influences on consumer behavior and how they apply to consumers.

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Definitions:

Statistically Meaningful

Refers to results in data analysis that are unlikely to have occurred by chance and therefore indicate a significant effect or relationship.

Scientific Enterprise

The organized and systematic pursuit of knowledge involving the observation, identification, description, experimental investigation, and theoretical explanation of phenomena.

Ideal Scientist

A conceptual model of a scientist who embodies the virtues of curiosity, skepticism, objectivity, and the ethical pursuit of knowledge.

Testosterone

A steroid hormone that plays a key role in the development of male reproductive tissues and the promotion of secondary sexual characteristics.