______ Measures the Average Number of Times a Person in the Target

question 89

Multiple Choice

______ measures the average number of times a person in the target market is exposed to the message.

• A)Reach
• B)Frequency
• C)Relevancy
• D)Impact
• E)Noise

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Definitions:

Incentives

Motivations or rewards designed to encourage specific behaviors or actions, often used in economic, workplace, or educational contexts.

Economic Thinking

A systematic approach to analyzing financial decisions and phenomena, employing principles of economics to evaluate costs, benefits, and impacts.

Objectively

Objectively means considering something based on facts and without influence from personal feelings or biases.

Incentives

Rewards or penalties that motivate individuals or entities to act in a desired manner, typically aimed at aligning interests or encouraging specific behaviors.