In Services Marketing There Is a Gap Model of Service

question 87

Multiple Choice

In services marketing there is a Gap Model of Service Quality.The gap refers to __________.

• A)Distance between the understanding of management and employees
• B)Employees' perception of the customer experience
• C)Management's mismanagement of resources to achieve better service quality
• D)Misunderstandings between the provider of the service and the customer's experience of the service
• E)None of these

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Definitions:

Expected Rate of Return

The anticipated profit or loss on an investment, often based on historical data or statistical analysis.

Interest Rate

The percentage of a sum of money charged for its use, often expressed as an annual percentage rate.

Monetary Authorities

Institutions, typically government bodies or central banks, responsible for controlling a country's money supply and implementing monetary policy.

Money Supply

The total amount of monetary assets available in an economy at a specific time, including cash, coins, and balances held in checking and savings accounts.