An Example of an "Essential Benefit" of a Plane Ticket

question 56

Multiple Choice

An example of an "essential benefit" of a plane ticket is _______.

• A)Getting the lowest price possible by shopping BOTS
• B)Getting a person to buy from a particular airline
• C)Getting a person from one place to another
• D)Getting a person to think about the food, liquor, and baggage handling of the airline
• E)Getting the person to buy based on unessential items in the product offering

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Definitions:

Real Rate of Return

The annual percentage return realized on an investment, adjusted for changes in the price level due to inflation or other external effects.

Nominal Rate

The stated interest rate of a financial instrument, not adjusted for inflation or other factors that affect its true cost or yield.

Inflation Rate

The rate at which the general level of prices for goods and services is rising, thus eroding purchasing power.

Standard Deviation

A measure of the dispersion or variability in a set of values, often used to quantify the risk of investment returns.