Your Buyer Has Just Said,"Your Machines Break Down More Often

question 6

Multiple Choice

Your buyer has just said,"Your machines break down more often than most of your major competitors' machines." You decide to reply using the indirect denial method to handle this objection.Which of the following statements is the best example of this method?

• A) "That's true. However, they are 30% less expensive. So they're still a better deal for you."
• B) "That simply is not true. Studies show that our machines break down no more than our major competitors'."
• C) "That may have been true at one time. In fact, before we introduced our new quality control management system that statement would have been right on target. However, things have changed."
• D) "I can see how you feel that way, but on the other side, we do have very good service centers where you could get the machine fixed."
• E) "You know, I think everyone should be as concerned about quality as you are."

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Definitions:

Cultural Evolution

The process through which human societies grow and develop culturally over time, driven by the transmission of knowledge, beliefs, and behaviors from one generation to the next.

Horizontal Gene Transfer

The process whereby genetic material is moved among organisms, either unicellular or multicellular, in a manner not involving the traditional parent-to-offspring DNA transmission.

Biological Evolution

Any change in the inherited traits of a population that occurs from one generation to the next (that is, over a time period longer than the lifetime of an individual in the population).

Australopithecine Remains

Australopithecine remains are fossilized bone fragments and artefacts from early hominids belonging to the genus Australopithecus, key to understanding human evolution.