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Responding to Objections When Selling to Groups Requires Special Attention

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Essay

Responding to objections when selling to groups requires special attention.What strategies should be used to address objections in group sales presentations?


Definitions:

Restructured Ideas

Concepts or theories that have been revised or reorganized to incorporate new information or perspectives.

Cognitive Development

The development of cognitive functions such as memory, solving problems, and making decisions, from childhood and teenage years into adult life.

Classical Conditioning

A learning process that occurs through associations between an environmental stimulus and a naturally occurring stimulus.

Social Learning Theory

A theory that emphasizes the influence of other people. Even without reinforcement, people learn via role models. (Also called observational learning.)

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