Examlex
Briefly describe any five important traits found in consumer research that influence consumer behavior.
Insoluble
A substance that does not dissolve in a specific solvent under certain conditions.
Phosphatidyl Choline
A major component of biological membranes, also known as lecithin, involved in membrane-mediated cell signaling and metabolism.
Lecithin
A fatty substance found in plant and animal tissues, used as an emulsifier in food production and as a supplement.
Sodium Stearate
A sodium salt of stearic acid, often used as a surfactant in soaps and as a thickening agent.
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